호텔경영론 부산 호텔 경영전략 계획서

호텔경영론 부산 호텔 경영전략 계획서 [호텔경영론] 부산 호텔 경영전략 계획서.hwp 목차 CONTENTS 1. Hotel Introduction 1) 8 Classifications of Hotel 2) Concept 3) Target Market 2. Detail Expectations of Hotel 1) Interior 2) Luxury Department 3) Casino bar 4) Sports 5) Restaurant & Sky lounge 6) Wedding hall 7) Cruise ship & Helicopter tourism 8) Gallery 9) Small garden 10) Large Aquarium 3. Management Policy & Marketing Strategy 1) Customer Management 2) Events 3) Publishment of Hotel Broachers 4) Public Relationship (P.R.) 본문 8) Gallery A gallery will provide customers to see authentic work. And it is that people are allowed to buy arts in person if they like it. Our suppose is taking a rest and calming themselves during enjoying arts of our gallery because people easy to feel boring and stuffy if they just stay on the cruise. 9) Small garden It is that to make a small garden which has trees, flowers and a rare plant and so on. People can see and feel nature out of the man-made things also breathe fresh air. The reason why we make this place is to relieve customers stuffiness when people are likely to feel in limited area. 10) Large Aquarium Thailand presently opend the Asia best aquarium. To compete against that, being placed aquarium inside our hotel makes the rich people feel like theyre under the sea even they dont dive into the sea with Scuba gear. And it also make the hotel more beautiful. 본문내용 Target Market 2. Detail Expectations of Hotel 1) Interior 2) Luxury Department 3) Casino bar 4) Sports 5) Restaurant & Sky lounge 6) Wedding hall 7) Cruise ship & Helicopter tourism 8) Gallery 9) Small garden 10) Large Aquarium 3. Management Policy & Marketing Strategy 1) Customer Management 2) Events 3) Publishment of Hotel Broachers 4) Public Relationship (P.R.) REXTON HOTEL 1. Hotel Introdu